Real Estate
When Chuck McOuat founded the company in the mid ‘70’s, his experience working on brands like CIBC, Bramalea, Loblaws and McDonalds gave him the insight to invent new ways of approaching real estate marketing that have now become standards in the industry. He helped build names like Mattamy and Greenpark over 20 years, and then expanded to an international focus. Today McOuat is the most experienced real estate marketing company in North America. Over 2,500 communities. Every category. Every province, 16 US States and across the Caribbean.
Packaged Goods
McOuat has always had a strong focus on Packaged Goods and the broader marketing of brands. Starting with Peak Freans and McDonalds, Petro Canada chose McOuat as Agency of Record, then over the next few years came American Express, National Bank, Cheseborough Ponds and Lipton. Today, Cadbury, Nestle, Rubbermaid, Honda Dealers, ConAgra, Butterball, Perrier, Weetabix, Nutella, L’Oreal, Garnier, and Frank’s Red Hot are just some of the brands we’ve helped build.
Resort
Intrawest took us to the top in our understanding of resort marketing. We lived the resort life at our log cabin office at Tremblant where David McOuat and his team developed the materials for 16 phases of resort condo properties. We’ve sold resort properties from the Rockies to Cape Breton, from Florida to California, Deerhurst to Horseshoe to Blue Mountain. We’ve worked on hotels throughout the Caribbean, in Muskoka, in Niagara Falls, the Maritimes and Central America. So, if you see us on a tropical beach, we’re probably working.
Experiences
The Canadian Open, The Molson Indy, The DuMaurier Jazz Festival and DuMaurier Fashion Council. McOuat owned the company behind these events, The Houston Group, then Canada’s largest PR/Event Management company. We understand the power of bringing people together in a moment. Geoff made hit indie records. Lianne was a radio DJ. David built Theatre Gargantua as Chairman. Craig is a Board Member for the Varley Art Gallery. And Allyson worked with Garth Drabinsky’s Livent on shows like The Phantom, Fosse, Ragtime and Kiss of the Spiderwoman. McOuat connects people to live experiences like on-street events for Star Wars Solo, or lighting up kids’ imaginations at Laser Tag, We inspire people through the Reel Abilities Film Festival and through live theatre with multi-Dora-winning Theatre Gargantua.
Brand Strategy
Brand Assessment
Brand Measurement
Brand Valuation
Brand Research
Brand Positioning
Brand Management
Internal Communications
Strategic Planning
Media Planning
Product Naming
Visual Identity & Logotype
Envisioning and Theming
Design Charette Facilitation
Corporate Identity
Retail Environments
Digital Branding
Interactive Design
Public Relations
Event Planning
Virtual Tours
Virtual Event Production
Podcast Production
Website Design and Programming
E-blast Communications
Social Media
Presentation Centre Design
Interior Design
Display Design
Package Design & POP
Direct Mail
Print Advertising
Collateral Materials
3-D Design
Signage
Television
Radio
Video and Films
Publications
Event Planning and Execution
Printing
Touchscreens
3D Renderings
Digital Advertising Management