Old school charm. A high end backpack with a Bennet brand. Colourful, youthful logo. The intriguing question: Is Bennett a person? A place? A fashion line? Actually, Bennett is an upscale enclave set next to a local well loved school - the namesake of the community. The elegant old school imagery has a deep connection with those who want to live here, and the graphic continuity tells one compelling story.
To launch an infill enclave of detached homes in Scarborough, set next to a school.
The community was over 50% sold out in just months at prices that are close to a million dollars.